By Laura Russell
2004. Edition of 100
2.13 x 3", 32 pages. Long stitch binding into paper cover. Archival digital printing on Superfine paper. 26 original photographs. Signed and numbered.
This miniature ABC book contains photographs of letters found on vintage neon signs. The alphabet letters are paired with terminology and fun facts from the fascinating world of neon science and artistry—a world that has changed little since the invention of the neon sign in 1910.
Laura Russell: "I absolutely adore old neon signs. They are quirky and fun and animated and boy, they just don't design them like they used to! This love affair started several years ago while I was photographing examples of lettering in the landscape to use in my graphic design projects. Even today, I stop and photograph any old neon sign that I see wherever I travel. Words and letters from these vintage signs are a fascinating study of our commercial design history."